What is exhibition staffing?
Exhibition staff are hired by exhibitors who require local tradeshow support to make their show a success and increase their manpower presence on the booth. We supply international exhibitors with multi-lingual reception hostesses, sales staff for start ups and hospitality hostesses for larger companies who are holding meetings on the booth. The industry also extends to registration staff, here to help staff and show teams for organisers. Globally, there are approximately 31,000 exhibitions each year, featuring 4.4 million exhibiting companies and attracting over 260 million visitors. Exhibitors and visitors combined spend around 98 billion € (109 billion US $) every year on exhibitions, making exhibitions a significant global industry. With the growth of digital communication, face to face interaction where international business can meet is become more valuable. Show series are also expanding to new countries and continents with a growing requirement for local multi-lingual staff.
Why are exhibition staffing important?
Exhibitions are expanding and with more international shows and lower travel costs – more companies are travelling to exhibit. Show series are also expanding into China, Asia, Eastern Europe – encouraging international growth. Using local, often multi-lingual exhibition staff means companies are able to exhibit saving on travel costs, extend their show teams and have local speaking fluent staff. Small businesses are also able to hire sales staff, sampling staff to encourage sales and improve their exhibition. In the US, booth lead generators are mandatory and in Europe hostesses are also used.
Exhibition Girls Limited are the leading worldwide agency for exhibition staff. We follow employment law, agency legislation, hold full insurances. We are an ESSA member which is the trade association for the event and exhibition industry ensuring regulation and best practice.